While digital marketing is important for reaching clients anywhere, nothing beats good old face-to-face networking for growing those personal connections. Speaking to a room full of strangers may seem hard compared to say, writing a quick Instagram post, but trust me – it’s worth it! In the wedding industry, join groups like @theweddingcoactive where you can mingle with other suppliers …
I had the absolute pleasure of attending an event this week where Marcus Sheridan was speaking and I’m still buzzing about it! You might not have heard of Marcus but he’s a legendary marketer and all round nice guy. He’s most famous for his bestselling book on how to get more customers called You Ask They Answer. On stage, he …
Are you a photographer who wants more clients? And not just any clients but awesome clients who allow you to do your best work? Then this article is for you. It explains how to effectively market yourself as a photographer, so you can move from relying on luck and guesswork to having a clear process that consistently brings in new …
I finally got round to having some personal brand photography done for my websites and social media this month. This was long overdue. What seems like years ago, I wrote this blog about the importance of getting out from behind the camera and getting in front of it. (It’s a good one, by the way, make sure to check it …
We researched some of the best wedding photographers in the world, to see who’s websites were the best. These photographers not only had the best sites, but they managed to be booked solid for years in advance and could pretty much name their price. What was their secret? And what made their websites so special? After carrying out an in-depth …
You may have noticed that our website has been given a refresh. Our old website was a few years old and so it was time to freshen up things a bit. This coincides with an update to our branding as well. Our logo and colour palette remains the same but the main font used for the website and business – …
Do you want to know when people are talking about you or your business online? You should… There are several reasons why: You can follow up with referrals to make sure you don’t miss out on any of those precious leads! Thank clients for their kind words when they speak positively about you online. Get notified if you are mentioned …
Want more enquiries? Start asking for them. Why aren’t more people getting in touch? You’re not asking them to. A call to action (or CTA) is as it sounds. It is asking someone to do something. As simple as that. You would assume this be to be a fundamental step in any marketing effort. However, it is staggering how many …
Having a professional appearance is important in showing people that you provide a valuable service and will help you stand out amongst your competition and help attract great clients. One of the simplest ways to do this is to ensure you have a business email account. It may seem small like a small thing but all of these little touches …
If you are interested in getting your website in front of as many of your clients as possible and raising your profile, getting featured on top wedding blogs can be a game-changer. Firstly, this will generate a lot more exposure as many of these sites have a large number of visitors and this gives you a chance for them to …
